Salford Symphony Orchestra

Salford Symphony Orchestra Promotional Material

Client: Salford Symphony Orchestra
Format: Promotional Material

Tasked with producing promotional material for Salford Symphony Orchestra to advertise a series of classical music concerts to an audience of 18-24 year olds.

Playing on the idea that younger people use the internet a lot, each of the three concert posters is made from a glitched image of the conductor from each show using a technique called data‑bending. Saturated colours and highlighted text were also used to reflect the digital realm.

Animated Spotify banners and 7" vinyl sleeves were also created to run alongside the series of posters.